Building a design-driven culture – McKinsey Insights & Publications
It’s not enough to just sell a product or service—companies must truly engage with their customers. Here’s how to embed experience design in your organization.
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Understanding power and communication relationships in health settings – British Journal of Healthcare Management
Understanding power and communication is key to any healthcare system. Political, organisational and administrative theories that ignore these two concepts are in danger of organisational failure.
The great divide between policymakers and those in the frontline of healthcare provision is well recognised in healthcare. The aim of this article is to explore and theorise the concepts of power relations and communication within the healthcare setting.
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The Triumphant Return of the Email Newsletter – Harvard Business Review
“No one cares about traffic anymore,” says Stacey Ferguson, founder of the social media community and conference Blogalicious. “Everything is so divided up — you’ve got your blog, then Facebook, Instagram, Pinterest.”
What matters instead is influence, and one way to build it is by guiding audiences through the chaos of so much content. Today’s there’s no better way to do that – and demonstrate influence — than producing an email people will actually open.
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